description du poste

Universal Music Belgium is looking for a Growth Manager to join the Marketing & Sales team. As a Growth Manager, you are the engine behind our online growth. You are a hybrid talent who bridges data, technology, and commerce. You work closely with the Physical Sales Manager and the Data & Performance team on the strategy, development, and management across the entire digital spectrum: from attracting new customers through paid advertising to maximizing customer lifetime value via CRM and improving conversion on our e-commerce platform, Musicstation.be. ------ You manage product launches and online promotions from A to Z. You help keep our online store up to date. You analyze the results of your campaigns and make data-driven adjustments (open rates, CTR, conversions, LTV) You develop and manage paid advertising campaigns on channels such as Google Ads (Search, Shopping, YouTube), Meta Ads (Facebook, Instagram), and TikTok. You manage advertising budgets efficiently and continuously optimize for key KPIs such as ROAS (Return On Ad Spend) and CPA (Cost Per Acquisition). Data Analysis & Reporting: You are the expert in analytics and other analysis tools. You translate data into concrete insights and action plans. You report regularly to management on results and proactively propose improvements. ------ Data is your second language: Meta Ads Manager, Google Ads, Analytics & Tag Manager, Google Looker Studio, Shopify, and Channable. A passionate team within the music industry