Retail Media Expert - Cassius Data Consult
  • Other
description du poste

Who are we

Cassius Data Consult is a consulting firm specializing in strategic data utilization. We believe that data is the driving force behind successful marketing and business strategies. We support our clients Retailers and Brands with innovative solutions in data marketing, retail media, and digital transformation. With our deep expertise in data analysis, shopper data activation, data collaboration, and clean rooms, we enable businesses to enhance their performance and adopt more relevant and responsible marketing approaches. From Insights to activation and measurement.

Your Role

As a Retail Media Expert, you will work closely with our clients to identify their data and marketing challenges, optimize their data usage, and implement innovative and effective strategies. You'll design data-driven strategies using retailer insights to boost national brands visibility and performance

Your Responsibilities

  • Support clients designing and tailored and high-performance campaigns that deliver measurable results. I have a proven track record in developing impactful media strategies across diverse sectors, combining market insights with a deep understanding of consumer behavior to maximize ROI.
  • Design and implement data-driven strategies using best practices in data marketing, analytics, and AI.
  • Conduct market analysis, data audits, and benchmarks to identify optimization and innovation opportunities.
  • Organize and facilitate design thinking workshops to co-create tailored solutions.

Your Profile

  • Experience in retail and/or Media agency (>3Y)
  • Sales driven: manage a diverse portfolio of clients and deliver tailored, high-impact campaigns aligned with brand goals.
  • Master's degree from a school/university with a specialization in communication, marketing, management, or business.
  • Strong expertise in data driven media activation, analysis, and data/marketing strategy.
  • Ability to solve complex problems and provide actionable recommendations.
  • Fluent English, Dutch and ability to work in an international environment.

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