Sales Director - Southern EU (FR/ES/IT) - based in Belgium - PME
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Aan

Wat: Verkoop

Frequentie: Dagelijks Wekelijks

Sales Director - Southern EU (FR/ES/IT) - based in BelgiumA well-established, family-owned European manufacturer in the hospitality industry is expanding its footprint across Southern Europe. With production sites in multiple European countries, the company delivers premium, design-led products to professional customers.

Responsibilities

Full P&L-style ownership of the region (FR / ES / IT)

Direct reporting line to the CEO; part of the management team

Strategic and operational mix: regional growth, team leadership, and key account management

High autonomy, short decision cycles, and visible impact

Opportunity to shape the next growth phase of a European family business

Lead and develop the entire regional sales team

Top Priorities (First 12-18 Months)

Strengthen, optimize, and professionalize the distributor network

Deliver measurable revenue growth in Southern Europe

Implement structure: clear targets, KPIs, processes, and commercial cadence

Coach, align and elevate a team of approximately 5 Key Account Managers

ProfielBackground

Senior B2B sales leader in Hospitality / HoReCa or adjacent professional sectors

Strong track record in Southern European markets

Experience managing distributor-led sales models

Style & Mindset

Hands-on, entrepreneurial, and commercially sharp

At ease moving between board-level discussion and field visits

Strong relationship builder with cultural sensitivity

Thrives in independent, fast-moving, family-owned environments

Languages

Fluent in French and/or Spanish

Italian is an asset but not required

Aanbod

Travel: Frequent within the region

Contract: Employee

Package: Competitive fixed + variable, car + expenses

Real ownership and influence over a strategic region

Direct access to the CEO and executive decisions

Visible impact within the first year

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